From Saudi or Middle East market, select an example of partnership between two companies (acquisition, collusion, joint venture, value-chain partnership, mutual service consortium, licensing arrangementâ€¦) and answer the following questions:
- Briefly present the two companies, members of partnership (Industry, location, size, competitors, activitiesâ€¦). (Max 400 words)- (1Mark)
- What is the kind of this partnership and what are its main reasons? (1Mark)
- What are the issues brought up by the companies during partnership? (1Mark)
- Evaluate the competitive advantage of the partner- companies. (1Mark)
What is the method used by the partner-companies to manage the organizational culture? underline the pros and cons of this method
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